Unveiled in January 2018, the Hero Toys 2018 are market-leading products, selected by industry experts, that look set to be the Must Have Toys 2018. They are so new that most are yet available. If you can’t find them locally, we’ve included links to Amazon where we can.
Must Have Toys 2018 – Playmobil Wedding Limo
Suitable for ages 4-10 years – Includes three characters and accessories – Encourages learning through interactive play.
Must Have Toys 2018 – AugmentifyIt -SPACE Augmented Reality Quiz Game
Suitable for ages 3+ – Powered by free AR App – STEAM educational toy – Gold Award Winner in MadeForMums Toy Awards 2017 – Under £10.
Must Have Toys 2018 – Talk And Sing Nella
Nella The Princess Knight is the hit pre-school series on Nick Jr and Milkshake – 12 inch soft bodied talking doll.
Must Have Toys 2018 – Max Mindpower
Max Mindpower Junior (ages 3-6 years) plays meditations through story and rhyme – Also available for older children – accompanying books.
Also on the list:
Nerf N-Strike Elite Surgefire
Glove A Bubbles
Soft ‘N Slow Squishies
Rubik’s Cube Jigsaw Puzzle
Charlie And The Chocolate Factory Hand Puppet And Finger Puppet Set
Marshall’s 6v Fightin’ Fire Truck
Jetson Electric Skates
Botley The Coding Robot
Strictly Come Dancing Board Game
Meccano Ferrari F1
Love Island The Game
Sylvanian Families Grand Department Store
Of Dragon’s Fairies and Wizards Wands
Hot Wheels DRX Monster X-Terrain Drone
Ben 10 Omni Launcher Battle Figures
My Teddy Bear Pooh 10in
This list of toys was announced as the Toy Fair’s Hero Toys at the London Toy Fair, January 2018. This is a new award for market-leading toys before they are officially launched throughout the year.
Except where stated, all views are our own. Sometimes toys and games are listed for certain age-groups or genders. This is only a guide to reflect popular search terms. We’re not making any judgements or recommendations. We only test toys and games where stated. Please check suitability – including age suitability – very carefully before making a purchase. This page contains affiliate links – what does this mean?